LOADING CLOSE

Net Neutrality- Effects on Advertisement

It’s now official - net neutrality is moving toward the end zone. Internet Service Providers are legally in the clear to implement pricing and speed-tiered Internet access to companies and consumers. ISPs can move ahead to offer ...

Sex in Advertising – Go or Stay?

The fact that sex sells is not some recent revelation. 1871 marks the earliest known use of sex in advertising. Pearl Tobacco featured a naked woman on the cover of their package. It is typical human ...

Make Your Brand Go Viral!

Everybody has heard of YouTube. We have all spent lazy afternoons jumping from one video to another, going from music videos to silly cat and dog videos to what-not! YouTube offers a great variety of fun ...

Advertising in the World of VR

Virtual Reality or VR is swiftly gathering a lot of attention on various different platforms. It most definitely has numerous implications, but what will a future with virtual reality mean for advertisers and content creators? VR had ...

DARK PR: McDonald’s vs. Burger King

Public relations stands to signify the way a person or an organization deals with other people (the public).In this manner, people relate to you and to your organization through you. Negative public relations, also known as ...

Is AI the Future of Digital Marketing?

Marketing is a promotional strategy to introduce and inform the consumer market about various products and services available to the potential customer.For a company, the product has to be presented before the public in order to ...