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Sex in Advertising – Go or Stay?

The fact that sex sells is not some recent revelation. 1871 marks the earliest known use of sex in advertising. Pearl Tobacco featured a naked woman on the cover of their package. It is typical human nature to be ...

Advertising in the World of VR

Virtual Reality or VR is swiftly gathering a lot of attention on various different platforms. It most definitely has numerous implications, but what will a future with virtual reality mean for advertisers and content creators? VR had once been the ...

DARK PR: McDonald’s vs. Burger King

Public relations stands to signify the way a person or an organization deals with other people (the public).In this manner, people relate to you and to your organization through you. Negative public relations, also known as Dark PR, is ...