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Brand Logos at Role Play

Logos form the critical aspect of business marketing. As the company’s major graphical representation, a logo becomes a company’s brand and the single most visible manifestation of the company within the target market. For this reason, a well-designed …

Brands: The New Age Storytellers

Every brand has a story to tell. Branding in short according to many commentators of the marketing industry is the application of a story to a product or service. We do not experience the world through information. We experience …